Our Vision

At Blue Ribbon Group, we aim to make our brands some of the largest and most well-known in their specific areas, whether it is cannabis, blockchain, finance, or health and wellness. While we started in healthcare and the cannabis niche, with brands like BudPop and Exhale Wellness, we are now moving to other areas while still keeping a focus on our core brands.

What makes us different is that we not only shape and strengthen brands, but we also build communities around them. This allows consumers who become a part of these communities to feel connected to the brand and the people behind it, which results in increased customer acquisition and boosted revenue. Building these brands achieves our overall goal of upsetting emerging fields and changing the dialogue in a way that will draw more people to them.


Exhale Wellness is a Los Angeles based brand that offers a wide variety of hemp-based and cannabis products. Behind the brand is a team of experienced cannabis enthusiasts and researchers. They offer delta 8, delta 9, CBD, and HHC products that are vegan and organic. Some of their products include tinctures, gummies, flowers, vape cartridges, and pre-rolls. Exhale Wellness takes care in crafting safe and effective products.


Budpop is a cannabis brand based in the United States that makes hemp-derived products in a variety of kinds such as gummies, vape cartridges, flowers & oils. They offer delta 8 & CBD that are completely safe, healthy and organic. It is a women centric brand that specifically focuses on womens’ needs when it comes to hemp products. Budpop hopes to educate everyone that feels doubtful & judgemental towards weed.

Hollyweed CBD

Hollyweed is made up of a team of wellness-minded professionals with decades of experience in the cannabis market. Their mission is to spread information about the positive effects of hemp-based products, which is why transparency is a priority for Hollyweed. They believe in what they call their six pillars of wellness, which include spiritual, physical, intellectual, emotional, environmental, and social wellness. Holistic wellness is always at the forefront when creating products. Hollyweed offers CBD, delta 8, and HHC products like gummies, flower, pre-rolls, vape cartridges, oils, capsules, and topicals.


HolistaPet is a California-based brand that is dedicated to creating natural remedies for pet health. Their products include superfoods and supplements to improve your pet’s overall health and wellness. HolistaPet was founded by a group of passionate people that combined their 25 years of experience and health consciousness to provide access, education, and research with their customers. HolistaPet offers organic, plant-based products, and purity is a priority. They offer hemp products like treats and oils for dogs, cats, and horses.

Cheef Botanicals

Cheef Botanicals is a cannabis brand whose mission is to educate and spread awareness about the many health benefits that hemp-based products can provide. They seek to provide natural alternatives to traditional pharmaceuticals. Behind Cheef Botanicals is a team of health-conscious cannabis enthusiasts that partner with Colorado hemp farms to produce pure and effective CBG and CBD products. These products include edibles, flower, concentrates, vape cartridges, topicals, and pet products.